Kingscott Unveils New Brand Identity, Reflecting Nearly a Century of Design Excellence

Published on
April 20, 2023

KALAMAZOO, Mich. – April 20, 2023 – Kingscott, an architectural, interior design, and engineering firm founded in 1926, proudly unveiled its new brand identity at the firm’s annual company meeting. The rebrand introduces a modernized logo, refreshed visual identity, and renewed messaging that capture the firm’s continued evolution while honoring its long and trusted history.

“Kingscott has always been about people – our clients, our communities, and our team,” said Rob Atkins, President of Kingscott. “This rebrand represents who we are today: a firm grounded in nearly 100 years of experience, yet always looking ahead. It’s a reflection of our dedication to thoughtful design and our promise of creating places you love.

The refreshed brand reinforces Kingscott’s enduring commitment to collaboration, creativity, and integrity. The updated logo and visual system convey a contemporary and confident presence that aligns with the firm’s momentum and expanding reach across Michigan and beyond.

“As we approach our 100th anniversary, this new identity celebrates both our history and the meaningful relationships we’ve built along the way,” Atkins continued. “It reflects our mission of creating places you love – spaces that connect people, inspire communities, and stand the test of time.”

The rebrand underscores Kingscott’s belief that great design begins with listening – understanding each client’s unique goals and translating them into environments that inspire learning, working, and living.

About Kingscott Founded in 1926, Kingscott is an architectural, interior design, and engineering firm dedicated to creating places you love. With offices throughout Michigan, Kingscott partners with educational, civic, and community clients to design spaces that connect people and strengthen communities.